TECHNICALSALES

Hi, I'm Bruno Vieira 👋

This page was made with care so you can get to know your future sales guy. Thanks for visiting.

Selling is understanding:the product,the need,and the person.

ProductNeedPerson
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Philosophy

Selling is helping people decide.

I start by understanding the problem deeply, and only offer once I know I can genuinely help.

Journey

From the shop counter at 13 to the negotiation table.

I started selling young, and every step added to my commercial range.

  1. 1987age 13

    Spotlux

    Counter salespersonSão Paulo

    • First job: behind the counter of an electrical supplies store.
    • Customer service and sales from an early age, where it all began.
  2. 1989–1993age 15 to 19

    Vaz Atacadista

    Counter salesperson → Warehouse manager → Field sales repSão Paulo

    • Joined at 15 in the wholesale of electrical supplies, hardware and plumbing.
    • At 15 and a half, manager of one of the group's construction materials warehouses.
    • At 16, promoted to field sales rep: I opened and managed the client base for a region of São Paulo, with weekly, biweekly or monthly visits to stores.
    • The owner financed my car; until I was 18, I paid a driver to take me to clients.
  3. 1993age 19

    Own wholesale business

    FounderSão Paulo

    • I opened my own wholesale business for electrical supplies, hardware, plumbing and paints.
  4. 1994age 20

    Traveling salesman

    Traveling sales repSP · MG · RJ

    • Sales for a manufacturer of birthday and Christmas cards.
    • The company provided the car and the ready-to-deliver kits; I left São Paulo on Monday and covered the countryside of SP, MG and RJ.
    • I chose the destinations and covered the trip costs myself.
  5. 1995age 21

    Computer school

    Co-founderSP countryside

    • With two partners, I opened a school for computer assembly and maintenance.
    • Partnerships with local clubs in small towns; promotion through local media and talks in schools.
  6. 1999–2000age 25

    United States

    Landscaping assistantFlorida, USA

    • I lived a year in Florida working as a landscaping assistant.
    • The first time I left Brazil: I dove into a new culture, far from everything I knew.
    • My first manual labor, under the Florida heat: I learned firsthand the discipline of physical effort and the value of starting from the bottom.
    • It was where I learned English, in practice, immersed in daily life.
    • Adapting to a completely new country, language and trade gave me the resilience and openness I still use today with any client or market.
  7. 2000–2004age 26 to 30

    Aerodinâmica Equipamentos Industriais

    Technical sales repSão Paulo

    • Technical sales of thermoplastic pipes (PVC, PP, PVDF) for industries handling corrosive liquids.
    • I visited the factories, specified the material according to the acid and the temperature, sold and negotiated.
    • I opened the market for PVDF in injectable water for the pharmaceutical industry, a sector that until then used only stainless steel.
  8. 2004–2005age 30

    JN Moura

    ERP software representativeSão Paulo

    • Representative of an ERP software for stores and pharmacies.
    • I covered the São Paulo market, prospecting, sales, implementation, training and support.
  9. 2005–2006age 31

    Adobe Systems

    Commercial SpecialistSão Paulo

    • I handled major accounts. Adobe did not sell directly to companies, only through distributors and resellers.
    • I represented Adobe with major accounts, leading the relationship and negotiation; the distributor and reseller executed the sale through the channel.
    • I offered benefits such as training with the leading specialists of each software, Photoshop, Acrobat, among others.
  10. 2006–2007age 32

    Softcorp

    Product Manager · Adobe SpecialistSão Paulo

    • Product manager, acting as an Adobe specialist.
    • I helped break into the education market, serving major universities and school networks.
  11. 2007–2008age 33

    SmartBoard

    Technical salesSão Paulo

    • Technical sales of digital whiteboards (interactive boards) for offices, industries and schools.
    • I ran the needs assessment, the demonstration and the closing.
  12. 2009–2017age 35 to 43

    Retrak Empilhadeiras

    Technical Sales SpecialistSão Paulo

    • B2B technical sales for a leading forklift brand in Greater São Paulo, the company's main market.
    • I sold new equipment and closed high-volume long-term rental contracts.
    • I managed accounts from SMB to enterprise: Reckitt Benckiser, Carrefour, Colgate and Droga Raia.
    • Consultative, solution-oriented selling, technical sizing for distribution centers and retail networks.
    • I consistently hit and exceeded targets.
  13. 2017–2018age 43

    Professional kitchen

    CookItaly

    • After Retrak, I moved to Italy, trained as a cook and learned Italian immersed in the culture.
    • The professional kitchen is a school of teamwork: in a brigade, each station depends on the next, clear, fast communication with no ego.
    • Mise en place, consistency and calm at the peak of service, delivering an experience to the client under pressure are the same foundations as a good salesperson.
    • A complete reinvention: learning a trade and a language from scratch, starting from the bottom.
  14. 2018–2023age 44 to 49

    Transport & Tourism

    Uber driver → Entrepreneur (own fleet)Portugal

    • I lived 5 years in Portugal.
    • I started as a ride-hailing driver and built my own operation, 4 cars and drivers working with me.
    • I worked heavily with passenger tourism and executive transport.
  15. 2023 – todayage 49

    WB Digital Solutions

    Founder · Full-Stack & SalesSão Paulo · Remote

    • Back in Brazil, I learned to code and founded my software house, becoming a full-stack and AI engineer.
    • I run the full sales cycle: prospecting, scoping, proposal, pricing, negotiation and closing, with clients in Brazil, Italy and the USA.
    • I built an AI-powered CRM that automates my own sales process.
    • The peak of the journey: I sell what I build and build what I sell.
Skills

How I sell.

Methodologies

SPIN SellingSPICEDConsultative sellingSolution Selling

Prospecting

Door-to-door / fieldSDRICP (ideal customer profile)List buildingDiscovery

Sales cycle

NegotiationClosingAfter-sales & upsellFull commercial cycle

Commercial management

Enterprise / Key accountsAccount farming (farmer)Relationship & retentionMarket development (hunter)CRMForecast

Some notable clients

Reckitt BenckiserCarrefourColgatePerdigãoDroga RaiaFriozemRefrio
Education

Commercial and academic foundation.

Specialization

Fundação Getulio Vargas (FGV)

Sales, Negotiation & Marketing

2013–2014São Paulo

Bachelor's degree

Universidade Paulista (UNIP)

Logistics

2010–2012São Paulo

Basic education

Escola Nossa Senhora de Misericórdia

Pre-school, primary and secondary

Osasco, SP

Languages

Four languages working for your business.

  • PortugueseNative / Bilingual
  • EnglishFull Professional
  • ItalianFull Professional
  • SpanishProfessional Working

Currently learning: German (beginner)

About

A little beyond work.

Divorced, I was married for 17 years, and from that story came my children: Gabriel, in Hamburg (Germany), and Stephanie, in Lisbon (Portugal). I talk to them every day.

Today I'm in Petrópolis (RJ), living a nomadic life through Airbnb. Over the past year I lived in towns on the northern coast of SP, in the south of MG, and now in Rio de Janeiro.

Reading

I read about 3 books a month, stoicism, Russian classics, personal development, health and much more.

Culture

A devourer of films and series. I love theater and live shows.

Sport & adventure

Jiu-jitsu, swimming (pool and open water), paragliding (pilot), hiking, weight training and cycling.

Trust

Selling well means giving clarity.

I spot the doubt the client doesn't always voice, clear up what's left unsaid, and the decision becomes secure.

Contact

Let's build or close something.

The fastest way to reach me:

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Above all, what always works: hard work, done with a lot of love.

© Bruno Vieira · wbdigitalsolutions.com